We knew there had to be a better way to find clarity and give direction to our clients, that was engaging, enjoyable and most importantly accurate. That's when we began to develop our Uncover app. It's been quite the journey to create this valuable tool to enhance our brand strategy experience. Along the way, we've made discoveries that have led to deep insights that inform all of our design decisions. Here are some notable points about our process...
We’ve worked with Compassion in different capacities for almost a decade and we wholeheartedly support them in their mission to release children from poverty through their sponsorship program. Compassion magazine has been a way for the organisation to build their story and connect with their community, creating a sense of belonging, togetherness and collective vision. Here's some insight into our design thinking for the project.
Our long-standing clients at Grocon asked us to partner with them on their exciting project 'The Ribbon' a while back and we have since been a part of developing the visual identity, designing and printing the construction site's hoarding and creating their website to serve their needs. The Ribbon is a breathtaking new development set to transform Sydney's skyline and form an extraordinary new gateway to the western side of the city's CBD.
Finding ways to keep our team thinking creatively is the fun part of my role here at Mezzanine. I recently implemented ‘random objects’ for use as a trigger – to create associations and connections in our subconscious, which help bring about fresh, new ideas to a challenge. The team are given 15 minutes to right down as many ideas as possible – the resulting ideas don't have to be directly associated with the objects, so the exciting thing is to see where the chosen object takes them in their imagination!
The way that NewCo works as a business festival is that you plan your schedule on their mobile phone app and travel between each office space to sit in on a design thinking workshop, strategy session or receive a sizeable dose of inside knowledge with their respective business leader. What's different about these select companies is that they are intentionally harnessing their true and higher purpose which leads into creating positive change in our world – we're pretty excited that more and more businesses are pursuing something more than just the ol' 9–5.
In this podcast episode Jo and I talk about her love of the outdoors and how that’s helped her grow her leadership capacity, her passion for showing people how they can achieve things they thought were impossible, and how to close the gap between a vision and the action required to get there.
In this episode we chat to Donna Burrell from Hunter Design School. Donna is passionate about changing education and helping students find their potential. By validating the creative seed within them; encouraging them to be self-aware and courageous in finding their own path in life, they realize that it is okay to think differently and not just to do what is expected of them.
On Friday 29th July, Disruptors of Design, Masters, Creators, Innovators, Leaders and Entrepreneurs gathered at the heart of design and innovation, INNX hub. They experienced the exclusive Newcastle premiere of the Invision-produced documentary, ‘DESIGN DISRUPTORS’ hosted by us in partnership with one of our locals, Mezzanine.
We believe in the power of disruptive design. The kind of innovation that has us hungry for even more solutions. Join us at Newcastle's Premiere of the InVision-produced documentary DESIGN DISRUPTORS, brought to you by INNX and Mezzanine.
More often than not if you want to communicate something that people ‘know and feel’ rather than simply ‘understand’, a visual is going to do that better than words.
Simon Sinek